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The Brain has selected interesting
relevant
sentences from the web. It automatically assigned them to some of our
fictitious experts based on their personalities.
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John Fielding, CEO
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JJ Keller surveys customers periodically and classifies them according to their satisfaction, repeat purchase, and advocacy.
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Brian Mengel, Civil Servant
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After providing an overview of JJ Keller, Marne Keller discussed how her company develops customer strategy by focusing on four performance areas:
JJ Keller has historically printed and sold regulatory manuals to transportation and manufacturing companies.
Marne Keller is JJ Kelleršs Senior Strategic Planning manager.
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Arthur Dawkins, Astro-physicist
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Marne discussed how JJ Keller adopted this framework, which is based on the Balanced Scorecard books and articles written by Robert Kaplan and David Norton.
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